Case study

Facebook Interactive Camera Campaign

Client: Chow Tai Fook


Chow Tai Fook Jewellery Group Limited is a leading jeweller in Mainland China, Hong Kong and Macau. Its principal products are a mass luxury and high-end luxury jewellery products, including gem-set jewellery, platinum/karat gold products, gold products and watches.


During the Chinese New Year, Chow Tai Fook would like to celebrate it with their client and promote their Chinese New Year products.

By partnering with their marketing agency – More PR & Marketing, 3 Rices helped Chow Tai Fook design and develop the responsive campaign website and Facebook cameras.

Provided Services

  • Creative Concept
  • Web Design & Development
  • Facebook Application
  • Analytics Solutions
  • Character Design
  • 3D Modelling
  • Animation Design
  • Face Detection

Facebook Camera

The camera effects auto opened on your Facebook application while scanning the QR code or clicking the website’s icons.

The camera effects with the face and smile detection, letting users have an interactive fun time with it.